After finishing her masters in Communication Science and Consumer Psychology at the University of Twente, Marijn started working in the marketing sector. Marijn is passionate about combining online marketing and brand management with insights from consumer psychology.
In today’s day and age, the most successful brands are the ones that deliver feelings and emotions. By stimulating senses (like sight, hearing, taste), emotions will be delivered and learning will be…
“Majority of stock sold!”, “Nearly sold out!” Are you getting nervous by seeing these kind of phrases in advertisements? Do you have the feeling that you have to buy this product? Personally, when I…
